Write My Liberty BUSI 439 Assignments

Group Case Study Project 1, in week one, follows chapter thirteen and the case assigned that week.

Group Case Study Project 2, in week three, follows chapter fifteen, and Project 3, in week five, follows chapter eighteen.

The Project Overview and Introduction, in week six, sets out the website, its goals and its funnel for the final plan.

The Conversion and Optimization Strategy Plan, in week eight, is the 150-point capstone.

Opening posts belong to the odd weeks and replies to the even ones.

Your share of each case depends on how your group divides the work.

Each team case gives your group a company and a problem, often a site that attracts visitors but fails to turn them into buyers, and the group divides the analysis among its members.

The overview and plan are individual, and they let you choose the website, which makes them the most personal work in the course.

A case share opens with the question its part answers, then presents the numbers and the reasoning in a short, clear section the group can merge.

The overview introduces the site and its business model, defines its primary and secondary conversions and sketches the funnel from first visit to purchase.

The plan sets key performance indicators for each stage of the funnel and explains how each will be measured.

Tests are written in a standard form: the observation, the hypothesis, the change, the metric, the audience and the minimum sample.

The plan then estimates the lift each test might bring and converts it into revenue, using stated assumptions about traffic and order value, and closes with a timeline.

Threads judge a real site with the chapter's principles, and replies propose a test. Citations follow APA 7.

For a test on a booking page, for instance, the plan might note that half of visitors leave at the date picker, propose a simpler calendar, predict the share who will now book, and size the gain against the site's monthly traffic.

The writers are analytics and optimization specialists, people who build dashboards, write test plans and report results to managers, usually with marketing or analytics degrees.

That habit shows in the plan: every number has a source or a stated assumption, and every test has a reason to exist.

A second specialist checks each figure and section before it goes out. Files travel through a coordinator, who keeps your identity private.

Your instructor's notes on the overview are answered in the plan, and notes on one case carry into your next part. Where scripture is requested, it is applied to a concrete design decision.

Several have also taught analytics to marketing teams, so they know how to explain a funnel or a test result to a reader who is not a specialist.

Case shares lose points when numbers are given without interpretation, or when they do not match the rest of the group's document.

Overviews lose points when the conversion is vague, such as more engagement, rather than a defined action.

Plans lose points when tests change several things at once, lack a hypothesis or ignore sample size.

Plans also lose points when revenue impact is missing or rests on unrealistic lifts.

Threads lose points when they describe a site without applying the chapter, and replies when they agree without suggesting anything. APA errors cost points on every item.

Overviews also slip when the website chosen is too large to analyze sensibly; a mid-sized online retailer or a service business with a clear booking path makes for a far stronger plan than a global marketplace.

Case parts that use a different definition of conversion from the rest of the group's document confuse the reader and cost the whole team points.

Forum replies lose points when they only praise a classmate's site review; the stronger ones propose a specific test and say what result would prove it right.

An opening post needs about two days and a reply set about a day after classmates post.

A case part takes two or three days, timed to your team's merge date rather than Canvas.

The overview takes two or three days, and the plan five or six, so ordering the plan by week six is wise.

Prices follow each item's size and the modeling involved, and pairing the overview with the plan brings both down.

A draft you began can be completed or checked for less than a fresh one, and any change you ask for before submitting goes back to the same analyst.

Sending the case and your group's division of work as early as possible lets the writer deliver your part before teammates start merging.

The overview can be ordered on its own if you would like to write the plan yourself, and the reverse works too.